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Mike Gasher, David Skinner and Rowland Lorimer Mass Communication in Canada, Eighth Edition |
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About the Book Now in its eighth edition, Mass Communication in Canada continues to provide a comprehensive introduction to the study of media and communication in today's society. Thoroughly revised and updated, this authoritative guide explores the shifting nature of media and communication systems by examining traditional media, the growing influence of digitization and new media, and a wealth of current media issues and trends. Highlighting historical and social contexts, theoretical perspectives, and cutting-edge research and debates, Mass Communication in Canada will help students think critically about the place and role of media and communication in their own lives and in Canadian society.
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