Edited by Daniel J. Robinson
Preface
Section I: European Origins: Orality, Literacy, and Print
Walter J. Ong: Some Psychodynamics of Orality (NEW!)
Eric A. Havelock: From The Literate Revolution in Greece and its Cultural Consequences
Elizabeth L. Eisenstein: The Rise of the Reading Public
(NEW!)
Gerald Friesen: Interpreting Aboriginal Cultures
Section II: Time, Space, Culture, Nation
Harold Innis: From Empire and Communications
George Grant: Thinking about Technology
Marshall McLuhan: Radio: The Tribal Drum
Maurice Charland: Technological
Nationalism
James W. Carey: A Cultural Approach to Communication (NEW!)
Section III: Postal Systems, Telecommunications, and the Internet
Brian Osborne and Robert Pike: Lowering 'the Walls of Oblivion': The Revolution in Postal Communications in Central Canada,
1851-1911
Dwayne Winseck: Back to the Future: Telecommunications, Online Information Services, and Convergence from 1840-1910
Michèle Martin: Communication and Social Forms: The Development of the Telephone, 1876-1920
Martin Campbell-Kelly and William Aspray: From the World Brain to the
World Wide Web (NEW!)
Heather Menzies: Behind the Silicon Curtain: Perception Management and the Adjustment Agenda (NEW!)
Section IV: Print Mass Media
Jeffrey L. McNairn: The Most Powerful Engine of the Human Mind: The Press and its Reader
Minko Sotiron: Public Myth and
Private Real
Russell Johnston: Newspapers, Advertising, and the Rise of the Agency, 1850-1900
Daniel J. Robinson: Marketing Gum, Making Meanings: Wrigley in North America, 1910-1930 (NEW!)
Peter Desbarats: The Special Role of Magazines in the History of Canadian Mass Media and National
Development
Valerie J. Korinek: 'Mrs Chatelaine' vs 'Mrs Slob': Contestants, Correspondents and the Chatelaine Community in Action, 1961-1969
Section V: Broadcast Media
Mary Vipond: 'Who is to Pay for Broadcasting?'
Robert McChesney: Graham Spry and the Future of Public
Broadcasting
Jeff A. Webb: Constructing Community and Consumers: Joseph R. Smallwood's Barrelman Radio Program
David Hogarth: Public-Service Broadcasting as a Modern Project: A Case Study of Early Public-Affairs Television in Canada
Paul Rutherford: 'And Now a Word from Our
Sponsor'
Ira Wagman: Rock the Nation: MuchMusic, Cultural Policy and the Development of English Canadian Music Video Programming, 1979-1984
Section VI: Cultural Industries: Film and Sound Recording
Zoë Druick: The National Film Board and Government (NEW!)
Kay Armatage: From
The Girl from God's Country: Neil Shipman and the Silent Cinema (NEW!)
Ted Magder: A 'Featureless' Film Policy: Culture and the Canadian State
Will Straw: The English-Canadian Recording Industry since 1970
David J. Jackson: Peace, Order, and Good Songs: Popular Music and English-Canadian
Culture
Appendix: Government Documents
Report of the Royal Commission on Radio Broadcasting
From Report of the Royal Commission on National Development in Arts, Letters, and Science
There are no Instructor/Student Resources available at this time.
Daniel J. Robinson is Associate Professor in the Faculty of Information and Media Studies at the University of Western Ontario. His main teaching areas include advertising, broadcasting policy, opinion polling, and political communication. Robinson has written a book with University of
Toronto Press called The Measure of Democracy: Polling, Market Research, and Public Life, 1930-1945 (1999) and is currently working on an edited collection with colleague Gene Allen called Communicating in Canada's Past: Approaches to the History of Print and Broadcast Media (UTP, forthcoming
2009).
Mass Communication in Canada - Rowland Lorimer, Mike Gasher and David Skinner