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Mass Communication in Canada, 7e: Chapter 10

Instructions: For each question, click on the radio button beside your answer. When you have completed the entire quiz, click the 'Submit my answers' button at the bottom of the page to receive your results.

Question 1:


a) mirroring
b) framing
c) gathering
d) reflecting

Question 2:


a) the amount media can charge advertisers
b) the cost of a media subscription
c) the newsworthiness of a story
d) the social benefit of news

Question 3:


a) to seek the truth
b) to express the voice of the people
c) to critique government
d) to inform in an entertaining way

Question 4:


a) watchdog over the government
b) government mouthpiece
c) voice of the aristocracy
d) voice of the intelligentsia

Question 5:


a) consumer advocacy
b) human interest stories
c) the police beat
d) political reportage

Question 6:


a) conditional, as noted in Canada’s Charter of Rights and Freedoms
b) a fundamental right for all democratic societies
c) an advertising slogan for news organizations
d) a shelter for the right to privacy

Question 7:


a) social spaces where public opinion is formed
b) social institutions such as schools and hospitals
c) public parks, public squares, and public transportation
d) any place where news is circulated to the public

Question 8:


a) has a degree from a recognized journalism school
b) has a license from the CRTC
c) practises journalism in print, radio, television, or online
d) works for a newspaper or magazine

Question 9:


a) 'legal'
b) 'regulatory'
c) 'moral'
d) 'criminal'

Question 10:


a) the jury
b) the plaintiff
c) the Crown
d) the accused

Question 11:


a) the amount of attention media devote to trivial kinds of news
b) the number of news organizations in certain large cities
c) the relationship between advertisers and news organizations
d) the media holdings of a few large companies

Question 12:


a) corporate concentration in the Canadian daily newspaper industry
b) corporate concentration among online news providers
c) tobacco advertising in the Canadian media
d) alcohol and tobacco advertising in the Canadian media

Question 13:


a) bloggers
b) public relations companies
c) traditional news organizations
d) government web sites

Question 14:


a) broadcasting costs
b) time constraints
c) journalistic ethics
d) dominant ideology

Question 15:


a) owners
b) editors
c) producers
d) reporters

Question 16:


a) True
b) False

Question 17:


a) True
b) False

Question 18:


a) True
b) False

Question 19:


a) True
b) False

Question 20:


a) True
b) False

Question 21:


a) True
b) False

Question 22:


a) True
b) False

Question 23:


a) True
b) False

Question 24:


a) True
b) False

Question 25:


a) True
b) False