Oxford University Press is a department of the University of Oxford. It furthers the University's objective of excellence in research, scholarship, and education by publishing worldwide.

Price: $43.95

Format:
Paperback 208 pp.
7.3" x 9"

ISBN-10:
019533924X

ISBN-13:
9780195339246

Copyright Year:
2008

Imprint: OUP US

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Principles of Convergent Journalism

Jeffrey Wilkinson, August E. Grant and Douglas Fisher

Useful as both a core and supplementary textbook, Principles of Convergent Journalism is a critical text that explores covergent journalism and the relationship between journalistic practice and the media platforms in which news is delivered. This text familiarizes students with the basics of reporting and interviewing by supplying essential information on the techniques, practices, and applications necessary for success. Examining each topic from multiple angles, Principles of Convergent Journalism is a comprehensive text that ensures students gain an intensive understanding of this evolving area. With content focused on the basics of print writing and reporting, new types of content, repurposing content, Internet news, and multimedia applications, this is a text suitable for a multitude of courses.

Readership : Core text for university and college courses in Convergent Journalism, Online Journalism, Multimedia Communication, News Writing and Reporting.

Reviews

  • "This text is long overdue! Convergence has been talked about for years but few have put forth the effort to help explain it in a way that faculty can use in a classroom. The authors do a good job of explaining the relationships between the various traditional media while providing evidence that convergence is happening regardless of those who refuse to admit it. The text is skills-oriented, and that is so critical in today's curriculum. Students learn by doing, and this text does a very good job of comparing similarities and differences among media."

    --Colin Pillow, Arkansas State University
  • "The authors do an excellent job giving an overview of the essential roles and approaches of different media. [This book] is easy enough for a student to read--and maybe even comprehend while listening to his iPod, chatting on IM, texting, and watching ESPN (don't try this at home)--without sacrificing clarity, content, or substance."

    --Richard Landesburg, Elon University
  • "Convergence has already happened and continues to happen in the profession, but those of us in academia have been slow, even stubborn in examining this major force in media which is anything but a passing fad. Wilkinson, et al. have developed a seminal text in this area, and I'd like to recommend this book for every journalism program in the country."

    --Ralph Braseth, University of Mississippi

1. Introduction to Convergent Journalism
2. Basic Skills and Roles in Convergent Newsrooms
3. From Print to Internet: Repurposing Content
4. From Print to Internet: New Types of Content
5. From Broadcast to Internet: Repurposing Content
6. From Broadcast to Internet: New Content
7. Basics of Broadcasting for Print Reporters
8. Basics of Print for Broadcast Reporters
9. Internet News
10. Adding Multimedia to Web Sites
11. Converging with Other Emerging Media
12. Your Future in Convergent Journalism
Glossary
Index

There are no Instructor/Student Resources available at this time.

Jeffrey S. Wilkinson is Professor and Coordinator of the International Journalism Programme at United International College (Zhuhai, China), founded jointly by Beijing Normal University and Hong Kong Baptist University. August E. Grant is Associate Professor in the School of Journalism and Mass Communications at the University of South Carolina and editor of Communication Technology Update. Douglas Fisher is a veteran broadcast, newspaper, and wire service journalist. A former Kiplinger Fellow, he teaches in the School of Journalism and Mass Communications at the University of South Carolina.

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Special Features

  • Attention to the various platforms for convergent journalism - including print, broadcast, and online media - gives students an outstanding introduction to these key areas of journalistic practice.
  • Insight into the applications of media writing ensures that students gain a practical, as well as comprehensive, knowledge of convergent journalism.
  • Full information on creating new content and repurposing content for various types of media encourages creative thinking and establishes student's familiarity with these applications.